The Lean Startup Machine (LSM), an intensive educational three day workshop where entrepreneurs and innovators learn how to build what their customers want will be held at Hub Austin, 4930 S. Congress Avenue, Suite 307, Austin, TX, 78745 on April 27th through 29th. The event is focused on assisting any startup team that does not have Product/Market Fit, or any aspiring founder who wants to learn Lean Startup methodologies from the ground up.
Over the course of the weekend the participants will ideate a startup or work on their existing one, practice customer discovery, research target market, and practice customer development while testing assumptions in iterations. Attendees will leave the weekend workshop with a clear understanding of business models, with something built that can be launched, and will present validated learning’s.
Participants are strongly encouraged to come to LSM to start with a brand new concept. If planning to work on an existing project (one that already has mockups, prototypes or code associated with it), they are asked to bring at least one co-founder to the event or will have to work on a new startup idea. Several minimum viable products (MVPs), ranging from product pitches, to landing pages, to concierge services that deliver on the product, each with varying degrees of opportunity cost. Entrepreneurs will present their learnings to the other teams and to a jury. Not just a learning exercise, but the teams will actually be competing with other teams to win additional mentorship and support.
Mentors and speakers like Ash Maurya, Spark 59, Author of Running Lean, Eric Ries, The Lean Startup, Jason Cohen, WP Engine, Joshua Baer, Capital Factory, Irene Mwathi, Startup Katalyst, D. Keith Casey, Twilio, and Dave Koston, Koston Consulting will be on hand to share insight into the market. Other top startup mentors including Manuel Rosso, Food on the Table, Jim England, PublikDemand, Tim Gasper, Infochimps, Travis McCutcheon, Spark 59, and Emiliano Villareal, Spark 59 will help brainstorm ideas, tweak messaging, and challenge your assumptions in just 48 hours.
Admission will include promotions and services randing from The Lean Startup by Eric Ries, The Entrepreneur’s Guide to Customer Development by Brant Cooper & Patrick, Vlaskovits, UserVoice, to Microsoft BizSpark. For more information to attend or on the speakers and mentors visit: http://leanstartupmachine.com/events/austin-april-27-29/
By Monica Pena